Management & Marketing

Friday, May 25, 2012

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Live Markets | Commodities

Cola war out in the field

Ad agency Lowe Lintas has launched the new summer campaign for Brand Coke Full Story


	On a mission to create workforce

	RCom goes all out to show off Google partnership

	Collaboration makes ideas more relevant, powerful: Time Love

	Walking the price tightrope

	Knowledge vs Wisdom

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Management

-	Student's corner
	Roughly around 30 percent of the crowd in MBA batches are wo...
-	Turning the tables
	Remember glocalisation? The ‘Go Global, Think Local&rs...
-	India Inc looks for 'she-power' at senior levels
	A concept B-schools have been selling for more than three ye...
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Marketing

-	Cola war out in the field
-	RCom goes all out to show off Google partnership
-	Walking the price tightrope
-	How to win girlfriends and influence wives
-	Yakult Danone: Spreading far and wide
-	Telecom spends: Everyone's a loser in the 2G aftermath
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Strategy

-	Make room for elders, you kids
	The opening shot shows a middle-aged woman sitting on a benc...
-	Clicking on a new chapter
	When myriad portals selling everything from personal items l...
-	Learning to be SMART
	It’s been a frantic last few weeks for Ranjeet Dalvi a...
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Kit

-	KIT: Lingerie market in India
-	KIT: Cold storage market in India
-	KIT: Value Added Eggs Market
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The Strategist Quiz

-	Answers to last week's quiz (#253)
-	The Strategist Quiz (#254)
-	The Strategist Quiz (#253)
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the strategist

-	Knowledge vs Wisdom
-	The balance between control and empowerment
-	I don't think the print publications deliver on the net very well: Adi Ignatius
-	Yakult Danone: Spreading far and wide
-	How to win girlfriends and influence wives
-	The Strategist Quiz (#254)
-	KIT: Lingerie market in India
-	The top 10 business bestsellers
More

Columnists

-	The balance between control and empowerment
-	Digital page-turners: Your space, your style
-	Kanika Datta: Standing instructions
-	Your variable pay plan probably does not work...
-	V S MAhesh: First time, every time, on time
-	The 'PCP' of recruitment
-	Ajit Balakrishnan: Utterly butterly Indian ads
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B-Schools

-	IIM-B rises fee for this year
-	On a mission to create workforce
-	Student’s corner
-	B-school faculty salaries also take a hit
-	IIM-A to launch exec prog with B-schools of BRIC nations
-	Staff crunch: B-schools rope in visiting faculty from abroad
-	Student’s corner
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Books & Ideas

-	Knowledge vs Wisdom
-	The top 10 business bestsellers
-	Why bad things happen to good ideas
-	The top 10 business bestsellers
-	The top 10 business bestsellers
-	Making lemonade
-	The top 10 business bestsellers
-	The top 10 business bestsellers
-	Learning: Apple's hidden story
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People & Careers

-	Collaboration makes ideas more relevant, powerful: Time Love
-	I don't think the print publications deliver on the net very well: Adi Ignatius
-	Sometimes marketers are so caught up with advertising they tend to ignore channels and pricing: Kevin Lane Keller
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-		Auction of 10 MHz spectrum approved

-		Hit by high fuel cost, Jet Airways posts 5th straight quarterly loss

-		Life Insurance: V Philip

-		Bharti Airtel acquires 49% in Qualcomm India for Rs 907 cr

-		Worst seems to be over for Tata Global Beverages

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Today's Paper

	Companies & Industry
	Bharti Airtel acquires 49% in Qualcomm India for Rs 907 cr
	Hit by high fuel cost, Jet Airways posts 5th straight quarterly loss

	Banking & Finance
	RBI cracks down on exporters, banks Rs sees sharp rebound
	Subbarao indicates more interventions over Re slide

	Opinion
	Right call, wrong handling
	Myanmar's moment

	Management & Marketing
	Cola war out in the field
	IIM-B rises fee for this year

	Economy & Policy
	No oil price review before June 1, two states cut tax
	Auction of 10 MHz spectrum approved

	Life & Leisure
	Entrepreneurs' guide to the startup galaxy
	Newsmaker: V Prem Watsa

	Markets & Investing
	Suit filed to recover investors' money
	Falling Re to hit firms faced with forex bonds repayments

	ICE World
	Microsoft gets the Indian developer community ready for Windows 8
	Now, time travels with Yahoo!'s iPad app

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